A scalloped sale badge bounces in with a cheeky wiggle. Built for discounts, launches and flash deals.
Shop & Ecommerce
Price Drop
- price
- discount
- deal
Loading editor
Price Drop Animation – Discount Countdown Overlay
About Price Drop
The old price gets slashed, the new price counts down to the deal and a percent-off chip pops beside it.
Part of Shop & Ecommerce. New to this kind of graphic? Read How to Add a Price Drop Animation to a Product Ad.
- Category
- Shop & Ecommerce
- Length
- 5 seconds, up to 60 seconds
- Playback
- Plays once
- Controls
- 19 editable
- Format
- MP4 · WebM · PNG sequence
- Alpha
- WebM or PNG sequence
- Resolution
- 720p to 8K
- Aspect
- 16:9 · 9:16 · 1:1 · 4:5
- License
- Commercial use included
Frequently asked
What is the Price Drop animation?
The old price gets slashed, the new price counts down to the deal and a percent-off chip pops beside it. It belongs to the Shop & Ecommerce category on velements, where you edit it in the browser and download it as a finished video file.
What can you customize in Price Drop?
Every control in the editor, grouped the same way there. Content: title, subtitle, from, to, decimals, prefix and suffix. Typography: font, weight and size. Style: background, text color, primary, secondary and accent. Layout: aspect ratio, corner radius and position. Motion: duration. Each change appears in the live preview straight away, and editing is free.
How long is Price Drop?
Price Drop runs 5 seconds by default, and you can set any length up to 60 seconds before you export. It plays once from start to finish, so it drops straight onto a cut or an opening.
Can you download Price Drop with a transparent background?
Yes. Set the background to Transparent, then export a PNG sequence for Premiere Pro, After Effects, DaVinci Resolve, Final Cut Pro or Figma: import the first frame as an image sequence and it drops onto a track above your footage with a straight alpha channel. Export WebM with a VP9 alpha channel for the web and for CapCut. MP4 has no alpha channel, so it keeps a solid color or image behind the animation.
Can you use Price Drop in commercial projects?
Yes. Each download comes with a perpetual commercial license in your name for client work, ads and products, and you may sell the edited clip on stock footage sites. Reselling the preset itself as an editable template is not allowed.
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